Also known as the “Double Down” Strategy, the Martingale is a betting strategy involving doubling the bet after each loss. In negotiations, the ‘double-down’ strategy is often employed as an ‘intimidation tactic’ using reckless maneuvers, bluster and a rapid escalation of the stakes to compel the other side to comply. In this video I explain the flaws in the Martingale Strategy though blackjack memory from teenage years. Subscribe to my YouTube Channel for more useful negotiation content and follow me @eiriktheexpert on Instagram!